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Author Archives: Stojan Kosic

Design is not art

Usual debate, whether the design is art? Most people mix creativity and aesthetics, as elements of design with art. Creativity is ability of an individual or a group to solve a “problem” or “task”, and the aesthetics is the “science” … Continue reading

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What’s behind great design?

Many people believe that great design depends only on the knowledge and skills of a designer, it is of course necessary, but far from sufficient. Best designs arise from a comprehensive market research and analysis. Analysis of competition and knowledge, … Continue reading

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Steve Jobs talks about brands

Check out an old video of Steve Jobs talking about brands and branding.

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